What Helps Your SEO And What Doesn’t – Bing Speaks Out

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Bing weighs in on the do’s and don’ts of SEO

It might not seem like something you need to worry about, after all, doesn’t Google control just about everything there is to do with search?

If you’re still stuck in a Google-centric mind set, just remember that when it comes to SEO, the basics are timeless, and courses of action recommended by Bing are likely applicable to Google-based strategies as well.

At most it will be the weight given to a given item as a ranking factor that will differ – For example, if on a scale of 1 to 10 Bing rates links at an importance of 9 while Google rates them at a 7… doesn’t that mean that links are pretty important to both search engines?

Video: Duane Forrester: Bing – Advice for the New SEO

Check the Video Here http://www.youtube.com/watch?v=HsGASZjcPVc

What you can do to help your SEO

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There are a few things here that Bing believes can help your site’s SEO when used properly. Some of them are things you likely already know about, and if you’re not too familiar with anything you see on this list, hop on over to your favorite search engine and see what they’re all about!

  • Optimize your title tags
  • Optimize your img alt tags
  • Have a Robots.txt file
  • Publish unique content
  • Improve page load times
  • Optimize site meat description
  • Use H1 tags
  • Have a sitemap
  • Improve your website’s discoverability
  • Use clean URLs
  • Include rel=canonical where appropriate
  • Provide social sharing options
  • Improving user satisfaction

The most important thing you can do when using this list to help improve your website’s SEO is to understand each element and what oles it plays not only in improving our rankings but also in influencing the way your site traffic behaves. Think of the concept in two words: bounce rates.

What you might be doing that’s hurting your SEO

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Most of the things below have been identified as bad news before, but sometimes the bad bears repeating right alongside the good. Who knows, there might be someone out there that is doing one or more of these things that isn’t aware of just how damaging they can be. If you value your website’s rankings and want to be in the good graces of the major search engines, you might want to stay away from:

  • Cloaking
  • 3 way links
  • Buying links
  • Misuse of meta information
  • Duplicate content
  • Duplicate URLs
  • Selling links
  • Overly long URLs
  • Using link farms
  • Social automation

Looks like a list of no-brainers right? Like we said before, it’s always a good idea to provide at least a sampling of things that should not be done on the off chance that someone can learn from them and cast these sketchy methods aside in favor of that have more positive qualities.

Your takeaway

Just like Google, Bing doesn’t want people trying to game the system and cheat their way to the top. When it comes to the do’s and don’ts of SEO, Google and Bing really aren’t all that different. While the specifics of individual ranking factors might differ, these two search engines have a lot more in common than most are aware of. It comes down to creating brand awareness and getting in front of your potential customers. Visibility boost from RankPop is designed to do exactly that.

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About Author

Kris Dietz love creating something amazing then spreading the word about it! My mission is to develop and mold SEO into an amazing outlet of sharing valuable resources. I enjoy networking and meeting like minded individuals.

2 thoughts on “What Helps Your SEO And What Doesn’t – Bing Speaks Out

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